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Senior Research + Insights Manager

Breakaway is currently looking for a Senior Research + Insights Manager to bring their excitement and savvy to our growing team!

Working within our Strategy + Innovation team, this role serves as an anchor in developing brand strategies informed by deep market and customer insight. Numbers, sentiments, preferences, biases: you are relentless in your pursuits to better understand consumer behaviors in our increasingly complex, digital-first world.

The ideal candidate is a strong self-starter who has an insatiable curiosity about the world around them. They are entrepreneurial and highly organized; a digital native who is fluent in the Millennial / Gen Z demographic.

Responsibilities

  • Lead a wide array of custom research projects spanning a range of different quantitative and qualitative methodologies (e.g., awareness & usage, message and concept testing, segmentation, new product development, etc.).
  • Successfully execute research plans from start to finish including primary and/or secondary / tertiary research, analysis, reporting, and presenting out to key stakeholders.
  • Keep up with insights trends to expand toolkit and incorporate new and innovative methodologies.
  • Partner with Strategy counterparts to ensure the voice of the customer is embedded into business recommendations and outcomes.
  • Manage external research vendors.

Must Haves

  • Bachelor’s or Master’s degree in Business, Marketing, Marketing Research, or similar.
  • Minimum of 7 years experience in consumer research design and execution either client-side or within a leading design / innovation / brand strategy firm.
  • Exposure across numerous consumer + B2B verticals.
  • Innate ability to tell a story, uncover insights that lead to action.
  • Exceptional presentation + Keynote skills.

This role is located at Breakaway headquarters in downtown Boston. No relocation assistance available. 

Please, no recruiters or agencies.

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